Whether you like it or not, every action you take on social media is defining your brand.
That page flip reel? Your brand.
Those memes you share? Also your brand.
That dog picture you posted? Your brand again.
So the question you have to ask yourself is not "how do I create a brand?"...
It's what IS my brand?
And is it a brand you're happy and comfortable with? Proud of?
Or is it a jumble of incoherence that's confusing and alienating your ideal readers?
In this 1-hour LIVE masterclass, social media and author branding expert Hannah Richards will reveal:
- The REAL definition of "branding" — tailor-made for authors,
- The secret story (besides your book!) that you need to create a magnetic brand,
- How to use the 12 brand archetypes to clarify your vision (and simplify your content creation!),
- Brand aesthetics 101 — why you don't need to be a graphic designer to look like a pro,
- Powerful step-by-step strategies for building your "know, like and trust" factor (the real secret to sales),
- How to use "messaging" to hook people in, create instant recognition and credibility online,
- And how to create a super streamlined content plan that a) you can stick to, and b) gets results.
It's time to build your passionate author brand.
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Hannah comes from a long line of writers, so she's no stranger to the literary world. But she never really pictured herself on the publicity side of things… until she saw how powerful a strategic social media presence could be for authors.
Hannah focuses on creating an audience of readers and fans who love your work, respect your voice, and want more of what you’ve got.
It’s an Elizabeth Bennett and Mr. Darcy (after her visit to Pemberley) kind of match.